I’m always on the lookout for cool new (or new-to-me) books to read. After receiving Baked In for Christmas, I’ve already gobbled up this smart marketing book. It’s a short read but it’s chock full of interesting case studies on companies that “get” the new marketing model (I was excited to see one of my past clients mentioned!). Right now I've just finished Susan Jane Gilman’s hilarious memoir Undress Me in the Temple of Heaven. Next up is The Complete Idiot’s Guide to Creating a Web-Based Business, which was recommended by someone I interviewed a few weeks ago. What have you read recently? Anything you’d care to recommend?
Flickr photo courtesy of Dawn Endico